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the magazine for e-marketing experts.
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Infographics
Emoji marketing, take a look at those interesting figures
Did you know that women are more reactive to emojis than men, or that the over 65s really like them?...
E-commerce: Post-crisis scenarios for Amazon in 2022
On the first of July, there will be a slight decrease compared to 2020 if the mobility restrictions are lifted...
Social organic, do we still have to pay for advertising?
Most companies now rely on customer photos to tell the story of their brand. With the benefit of higher reach...
Almost two in three female marketers have considered leaving the profession because of the Covid-19 pandemic
According to a new LinkedIn study revealed exclusively to Marketing Week, female marketers have seen their careers hit hard by...
E-mail is still alive: Don’t overlook your email marketing strategy!
Introduced more than 50 years ago, email has become a dinosaur in the digital sphere. However, it is far from...
Some figures about Clubhouse, the audio-only social platform
The Clubhouse was established in 2020 and has only 9 employees but already 10 million downloads worldwide (Feb. 2021) The...
COVID-19, when the health crisis makes e-commerce explode
Cross-border e-commerce sales increased by 82%1 over the previous year in 2020 as globally optimized retailers took advantage of new...
The webinar figures that marketers need to know
Emarketers: the webinar figures you need to know... Did you know that approximately 57% of people register for webinars via...
Almost 57% of the world’s population will be using social networks by 2025
In 2020, almost one person in two (48.3%) used social media. According to the latest predictions, this figure is expected...
FOMO: The Fear Of Missing Out as a marketing tool?
FOMO (Fear Of Missing Out) or the desire to stay in constant contact with one's network, due to the fear...